Your analytics show zero conversions. Your inbox says otherwise.
Tracking rarely breaks loudly: the leads and sales keep happening, they just stop being counted. If that's what you're seeing, every decision made on those numbers is being made blind.
We find the break and fix it. One named failure, one flat fee, fixed in accounts your business owns. Before any payment, you tell us the symptom below and get a written plan by the next business day.
- A one-time fee of $399. It covers one named tracking failure: found, fixed, proven in front of you, with the cause written down.
- Asking is free: a written diagnosis plan, with the price confirmed, within one business day.
- Fixed in accounts your business owns. No passwords change hands, ever.
- Nothing to pay unless you approve the plan, and no call unless you want one.
What broken tracking looks like
Analytics
Google Analytics shows zero conversions, or a number that can't be right, while orders and inquiries keep arriving.
Ads
Google Ads claims conversions that never happened, or misses ones that did, so you can't tell which spend is working.
Revenue
Revenue shows as zero in reports, or lower than what actually came in.
Web Forms
People fill out your forms and the fills never show up anywhere they can be counted.
Sound close but not exact? The form below has room for what you're seeing in your own words.
Where tracking breaks, and what we check.
A symptom like "zero conversions" has a handful of usual causes. The plan says which of these apply to yours, and after the work, which one it was.
Key events
Which Google Analytics events are marked as conversions, and whether your form's submit is one of them.
Ads conversion actions
Each Google Ads conversion action, its status, how it counts (once per click, or every time), and whether an imported Analytics event duplicates it.
The tag itself
What is installed on the site, whether it loads once or twice, and what it actually fires on.
The thank-you moment
Whether your form shows a thank-you page or an inline message, and whether the tag can see it.
Consent and blockers
What the cookie banner does to the tag when a visitor declines, and whether consent is passed through correctly.
Forms and plugins
The form plugin's own events, and whether the submit reaches the tag before the page changes.
Cross-site paths
Payment pages, booking tools, and other domains a customer passes through on the way to converting.
Filters and exclusions
Internal traffic rules, referral exclusions, and filters that quietly drop real conversions.
How it works
You report the symptom
The form below, about a minute. No call required, nothing to pay, and asking doesn't commit you to anything.
The plan arrives in writing
Within one business day: what we understood, what we would check and fix, what that excludes, and the price confirmed. It separates what we will fix from what we can only diagnose, so the promise is exact. If we can't responsibly take your setup on, the reply says exactly that, with the reason.
You approve, then pay
No invoice exists until you approve the plan. If we can't deliver what it says, the fee is refunded.
Found, fixed, and proven
You create limited access to your own accounts; no passwords change hands, and you remove the access when the work is done. Done means demonstrated: you watch a test conversion get recorded correctly, end to end, before we call it finished.
The price, what it buys, and what we don't do
A one-time fee of $399.
It covers one named conversion-tracking failure, found and fixed: we diagnose why the symptom you report is happening across Google Analytics, Google Ads, and the tags on your site, then fix it, on setups we confirm in the written plan. Four things arrive, every time:
The plan, before payment
What we would check, what we would fix, what that excludes, the timing, and the price confirmed. No invoice exists until you approve it.
The cause, not just the patch
Something changed to break the counting: a site update, a plugin, a tag published twice, a consent banner. The fix names what changed, so you know what to watch.
Proof you watch
You make a test submission and watch it get recorded correctly, end to end, before we call it done.
Notes on what else we saw
A walkthrough of what changed, and a short written list of what's working, what's leaking, and what we'd fix next in your tracking and lead systems. Yours to act on, with us or with anyone. If you want the whole picture worked through after the fix, that conversation exists, and the notes say what it costs to start.
What we don't do, so nothing surprises you later: we don't run or optimize ad campaigns, build dashboards or reporting, or redesign your site. We can't recreate historical data that was never collected; the fix makes the counting correct going forward. Ongoing maintenance after handoff isn't included. And if your setup isn't one we can responsibly fix, the written plan says so and no invoice ever exists.
What arrives before you decide anything.
Every plan is written about one setup, so no two are alike. This is the shape of one, on an illustrative case, so you know what you're getting before you send the form.
What you reported. Google Ads shows form conversions most days, but the inbox receives fewer inquiries than the ad account reports. The site is on WordPress; the form shows an inline thank-you message.
What we would check. Each conversion action in Google Ads and how it counts; whether the same submit is recorded by a Google Ads tag and again by an imported Google Analytics event; what the tag actually fires on; spam submissions reaching the tag; what the consent banner does to it.
What we would fix. One counting failure: the duplicate or mis-fired conversion action, corrected so one real submission records once, with the change and its reason documented.
What this excludes. Counts already recorded; spam filtering on the form itself beyond what the plugin offers; any change to the ad campaigns.
Access. A standard-access user on the Google Ads account and an editor on the Google Analytics property, both created by you and removed by you when the work is done.
Proof. A test submission you make, recorded once in Google Ads and once in Google Analytics, watched together.
Price and timing. The one-time fee, confirmed, and the completion date, counted from the day access is granted.
Illustrative, not a client record. The real plan is written about your setup and your symptom, and it costs nothing.
Who does the work
Rob Beachum. Twenty-five years in marketing. For the last seven I've run the marketing department of a leadership-education company, where conversion tracking, analytics, and the campaigns that depend on them are what I build, watch, and fix every day. Before that I founded and ran a digital agency serving small businesses. I have an M.S. in Marketing. When you send the form, I'm the one who answers, and I'm the one who does the work.
Tell us what's going wrong.
About a minute of your time. Within one business day you have our answer in writing: the diagnosis plan, the scope and its limits, and the price confirmed, or a straight "we can't responsibly take this on" with the reason.
- Nothing to pay for asking, and no call unless you want one.
- Answered by the person who does the work, not a sales team.
- No invoice until you approve the plan.
- Submitting this form doesn't subscribe you to anything. We only contact you about your inquiry.